When Hyundai and Disney started developing an original creative campaign to introduce the all-new 2022 Tucson in an unforgettable way, we knew we had to do way more than your typical partnership. So, we didn’t just put a car on a football field and call it an integration. Instead, we scripted the Hyundai Tucson into every beloved TV show across The Walt Disney Company's properties (from The Bachelorette and Black-ish to SportsCenter and Loki). Click here to read all about how this unprecedented campaign came together.